Getting Started
Migration Guide
Setup
Users
Profiles
Campaigns
Creators
TikTok Creator Marketplace
Reports
One-Sheet Builder
Integrations
Influencer Marketing FAQs

New Creator Discovery Tools

Table of Contents

Search: Find creators based on what they discuss. Use natural language to search by topic (ie. “wellness creators who talk about gut health”), then refine with filters that predict performance like virality, growth rate, keyword inclusions/exclusions, and minimum engagement rates.

Creator Lists: Organize and manage creators more effectively into custom groups for different campaigns, clients, or topic areas. Use AI-powered suggestions to find similar creators that match your list’s focus. 

"More Like This": Find creators similar to ones you're already interested in. This replaces the previous Affinity functionality with a more intuitive approach.

Brand Safety Monitoring: Reduce risk and maintain brand reputation with customizable content monitoring. Set your organization’s parameters for sensitive topics, then view how often creators discuss them and review every flagged post.

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